What Makes A Great Entrepreneur?

In Brand Goals, Brand Strategy, Leadership

John Doerr, famed venture capitalist at Kleiner Perkins Caufield & Byers is often asked what makes a great entrepreneur. As one of the early investors in Google, EA, Amazon and more, most of us would do well to listen to Doerr.

In this interview, Storyforge co-founder Barry Chandler discusses the two types of entrepreneurs that Doerr has identified and which type he looks for when investing in businesses.

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At Storyforge, we can help you discover, refine, and articulate a clear “why” or purpose and create a competitive advantage for your organization.

Barry Chandler is the co-founder of Storyforge, a strategy company focused on helping companies discover their purpose, forging their unique story, building preference and driving margin.

Barry has been building award winning businesses since launching his first company in Ireland in 2003. His last company, a digital marketing agency, was acquired in 2012 by a California-based publicly traded entertainment company which then hired him as Chief Marketing Officer. It is his belief that the greatest brands seek to change the world, improving the lives of their associates, partners, and customers.