There may be a gap in your business that you don’t even realize. A gap that is creating sales, marketing, employee or product development challenges. There’s a straightforward fix for this, but until it is addressed it can be pretty expensive.

In this video, Barry Chandler, co-founder of Storyforge shares what this gap is and what you can do to fix it.

Barry Chandler is the co-founder of Storyforge, a strategy company focused on helping companies discover their purpose, forging their unique story, building preference and driving margin.

Barry has been building award winning businesses since launching his first company in Ireland in 2003. His last company, a digital marketing agency, was acquired in 2012 by a California-based publicly traded entertainment company which then hired him as Chief Marketing Officer. It is his belief that the greatest brands seek to change the world, improving the lives of their associates, partners, and customers.